Hello,
I’m Lisa F. Cho.

I am a leader in Digital Operations and Product Management. I have almost 20 years of experience successfully launching websites and apps that have generated hundreds of millions of dollars in revenue and delighted millions of users. I love to solve problems and find better ways to work.

Contact me if you need someone who can dive in and solve problems you didn’t even know you had.

About Me

Interested in new work opportunities and book recommendations.

Passionate problem solver seeks new problems to solve.

I was born and raised in New York City, but moved to Los Angeles a few years ago. I have two cats that I am very proud of, and am rarely without a book in my hand or in my ears.

I love to spend all Sunday meal prepping for the week ahead. I prefer to follow my instincts in the kitchen – I don’t follow recipes and half the time I am missing the proper ingredients. I adjust as I go along, and everything comes out delicious anyway!

I am a creative problem solver and culture builder. I love to bring people together and make big ideas happen. How can I help your team?

Contact Me

Work Experience

Fixing all the things. What can I fix for your company?

Executive Director, Digital Operations at The CW

2019-2023

Oversaw operations and infrastructure for all of The CW’s digital initiatives including website, mobile apps, and CTV apps (FAST services). Successfully launched apps on new platforms and partnered with analytics and other service providers to improve monetization and user experience. Created cross-functional processes to increase communication and efficiencies.

Director, Ad Operations at BuzzFeed

2011-2019​

Was one of the first 50 employees. Worked with clients and leadership across sales, tech, marketing, legal, editorial, and design to create and scale the original “Native Advertising” format. This is now a ubiquitous format but we were the first to figure out how to sell and operationalize it. Extremely active in the #cats slack channel.

Revenue Operations Manager at Newsweek

2009-2011​

Worked as an ad ops trafficker and created forecasting and revenue models. Partnered with Apple to create one of the first banner ad implementations on an iPad app.

Digital Operations and Production at Doubledown Media

2007-2008

Launched and maintained several websites and newsletters as an accompaniment to luxury magazines. Worked on front end and back end development. Did not sleep for a year!

Masters in Interactive Telecommunications at NYU

2005-2007

Earned my masters degree at NYU, in a multidisciplinary program tackling the intersection of computer science and art. Coursework included: coding, animation, filmmaking, storytelling, assistive technology, and internet ethics.